Founding pilot spots open
Know what your promoters say about your brand, before a regulator does.
Candor Labs monitors your affiliates, creators, resellers and ads for risky FDA and FTC claims, including the ones spoken in videos. Every flag comes with the evidence and a drafted takedown, ready for you to review.
Flags
Last scan · Thu Nov 12 · 06:37 ET
IDSEVERITYPLATFORMCLAIMSTATUSFOUND
EX-0142 · Open Critical
TikTok · @example_creator · video transcript, 00:14
“This serum literally healed my rosacea.”
General check: disease claim
[Evidence screenshot]
Captured Nov 10 · 09:12 ET
Generate takedown → Captured Nov 10 · 09:12 ET
EX-0139 · Open High
Meta ad library · Example Reseller LLC · active ad
“Clinically proven to double your energy in 7 days.”
General check: efficacy claim
[Evidence screenshot]
Captured Nov 10 · 07:40 ET
Generate takedown → Captured Nov 10 · 07:40 ET
EX-0137 · Takedown sent Medium
Web · reviews.example.com · paragraph 3
“Supports your immune defenses all winter long.”
Implied claim · Supplements pack
[Evidence screenshot]
Captured Nov 9 · 06:05 ET
Generate takedown → Captured Nov 9 · 06:05 ET
EX-0131 · Open Watch
Instagram Reel · @example.affiliate · video transcript, 00:42
“Honestly my go-to for gut health.”
General check: health claim
[Evidence screenshot]
Captured Nov 8 · 18:22 ET
Generate takedown → Captured Nov 8 · 18:22 ET
Your marketing gets reviewed. Your promoters’ marketing usually doesn’t.
One Reel saying your cosmetic “treats eczema,” or one affiliate blog saying your supplement “cures anxiety,” can make your product look like an unapproved drug to a regulator.
Brands are held responsible for what paid and affiliated promoters say. Most find those posts by accident, or when a letter arrives.
How it works
Live in about a week.
01
Tell us who to watch.
A 15-minute intake covering your products, your approved and banned claims, your affiliates and creators, and any resellers you already know about.
02
We set you up.
Your private dashboard is ready within about 5 business days. It includes a baseline scan of roughly the last 30 days and a 30-minute walkthrough of what we found.
03
Scans run on a schedule.
Light checks of the ad libraries and your watched accounts run every day. Deep scans of the open web and video transcripts run every Monday and Thursday.
04
You review and act.
Each flag has the evidence and a drafted takedown. You decide what to send, and you send it yourself.
Product
Everything you need to find a risky claim, prove it, and get it taken down.
Flags with evidence.
The exact words, where they appeared, who posted them and when, plus a screenshot captured at the time. Severity is Critical, High, Medium or Watch. Taken-down posts get re-checked, and repeat claims are marked Recurred.
Promoters, not the public.
We focus on accounts with a commercial tie to your brand: affiliate or discount codes, shop links, #ad and #sponsored posts, creator accounts and unknown resellers. Ordinary customers sharing an opinion aren’t treated as promoters, so you get less noise.
Paid ads.
We search the public Meta, Google and TikTok ad libraries for ads that mention your brand, including ads run by affiliates and resellers.
Spoken claims in video.
Videos are transcribed for TikTok, Instagram Reels, Facebook, YouTube and Meta video ads. This covers the creators and promoters you watch, ads found in the libraries, and posts we’ve already flagged.
Your rules, your lexicon.
Start from the Supplements (DSHEA), Beauty, or Peptides & GLP-1 starter pack. Add your product names, and mark your approved claims so they don’t get flagged. General disease, drug and efficacy checks work from day one, even before you’ve set up any rules.
Paste checker.
Paste a draft caption, ad, email or script, and see which phrases cross the line before it goes live. Nothing you paste is saved.
Warning-letter replay.
Pick a real FDA warning letter sent to a brand like yours, and see whether similar language is already showing up about your product.
Alerts that respect your inbox.
You get an urgent email only for serious Critical issues from affiliates or paid ads, at most one a day. A short digest arrives after each Monday and Thursday scan. If nothing is new, you get nothing.
Takedown packet
Proof first. Then a draft you can send in minutes.
Every flag carries a screenshot, a timestamp, the exact phrase and the rule it matched. One click turns it into a drafted notice for an affiliate or creator, a reseller, or a platform report. You review it, edit it, and send it yourself. Candor Labs never sends anything for you.
Takedown packet · EX-0142 EXAMPLE DATA
SOURCETikTok · @example_creator · transcript 00:14
CAPTUREDNov 10 · 09:12 ET · screenshot attached
CLAIM“This serum literally healed my rosacea.”
WHY FLAGGEDGeneral check: disease claim. Severity: Critical.
NOTICEDrafted request to the creator, ready for you to review and edit.
Download evidence Copy text
Built for brands that can’t police promoters by hand.
Supplements
Structure/function vs. disease claims, and affiliate programs that grow faster than anyone can review them.
Beauty & personal care
The cosmetic-to-drug gray zone: “treats acne,” “heals,” “regrows.”
Peptides & GLP-1 telehealth
Heavy ad and affiliate spend in a category under close regulatory attention.
Any brand with promoters
Affiliates, creators on codes, and resellers you’ve never met.
What Candor Labs doesn’t do.
—
It doesn’t send takedowns or outreach for you. You decide and you send.
—
It doesn’t scan all of Instagram or TikTok. It covers the accounts you watch, ads in the public libraries, and posts already flagged.
—
It doesn’t monitor Google search brand bidding. Tip: check Google Ads → Auction Insights once a month.
—
It doesn’t scan marketplace listings. Amazon, Walmart and other marketplace listings aren’t monitored yet; we flag resellers when they promote you on social, video or ads.
—
It isn’t legal advice, and it can’t promise to find every claim. It’s built for US FDA and FTC rules.
Simple monthly pricing.
Compare plans → Founding Pilot Limited spots
$499 /mo$749
For a small group of brands that start early and help shape what we build next.
✓Everything in Standard.
✓A 90-day pilot with a 3-month minimum.
✓$499/mo stays locked for 12 months if you continue.
✓Hands-on setup and a 30-minute walkthrough of your first findings.
✓One on-demand scan a week.
✓A monthly 30-minute feedback call.
Standard Book a demo
$749/mo
Ask about annual billing
Full monitoring for one brand.
✓Daily light checks of ad libraries and watched accounts.
✓Deep web and video-transcript scans every Monday and Thursday.
✓Urgent email for serious Critical issues (at most one a day) and a twice-weekly digest.
✓Flags with evidence, promoters and paid ads.
✓Your lexicon, with Supplements, Beauty, and Peptides & GLP-1 packs.
✓Paste checker and warning-letter replay.
✓Case files (PDF), CSV export and drafted takedown packets.
Agencies & multi-brand
Talk to us
Managing several brands, or need daily deep scans, Slack or Teams alerts, or a monthly PDF report? They’re on our roadmap. Tell us what you need.
Contact us Questions
Is this legal advice?
No. Candor Labs is a monitoring tool. It helps you find and document risky claims, and your counsel decides what’s a violation.
Do you monitor all of Instagram and TikTok?
No. We watch the accounts you give us, ads in the public ad libraries, and posts we’ve already flagged, and we transcribe the videos from those sources.
How many emails will I get?
Usually two short digests a week, after the Monday and Thursday scans. You get an urgent email only for a serious Critical issue, and at most one a day. If nothing is new, we don’t email.
Do you send takedown notices for us?
No. We draft them, and you review, edit and send them yourself.
Do I need a list of banned claims to start?
No. General disease, drug and efficacy checks work on day one, and we tailor a starter pack with you on the kickoff call.
What about ordinary customers posting about us?
Ordinary customers sharing an opinion are treated as audience, not promoters. We focus on accounts with a commercial tie to you.
Do you check Google brand bidding?
No. We recommend checking Google Ads → Auction Insights once a month, and we’ll show you how.
Which rules do you check against?
US FDA and FTC claim rules, plus your own lexicon.
Who owns our data?
You do. Your account is private to your brand, your lexicon can be exported any time, and we don’t sell your data.